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What does Penguin update target?




 
#1

The latest update targets many things including over optimization and aggressive webspam, so make sure to do an audit of your links if you haven’t already.



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#2

Penguin update will not divulge what they are specifically targeting to classify your site as being spammy, however in comparing sites that were and were not penalized the update seems to focus on a ratio comparing natural site links to forced or unnatural links.



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