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What is vertical search engine?




 
#1

A vertical search engine may charge more per ad than a general, or "horizontal," search engine. People want relevancy, and the more horizontal search they do, the more they tire of wading through pages of surplus to requirements material.



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#2

A vertical search engine as distinct from a general web search engine, focuses on a specific segment of online content. They are also called specialty or topical search engines.



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#3

A vertical search engine as distinct from a general web search engine, focuses on a specific segment of online content. They are also called specialty or topical search engines. The vertical content area may be based on topicality, media type, or genre of content.



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