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Coach: four incarnations of "Snow White" from "Cinderella" magic
"coach outlet online canada durable, but conservative and rigid, is exiting the popular brand. " Used in "Business Week" has been faster than the gas in the eyes of the American brand, overnight, transformed, became the world's top luxury brands. Coach enchanted it?
1941, a nondescript brown roof of the building in the Manhattan garment industrial zone edge, Miles Yasuo Lillian Yasuo couples found that baseball glove with longer getting soft cortex. They set up a family hand workshop called "Manhattan leather company, an adorable little carriage for the Logo, hit men purse-based, founded Coach.
December 1, 2011, Coach is listed on the Hong Kong Stock Exchange, thus becoming the first U. S. company listed on the Hong Kong and New York. Statistics show that from the company, Coach has long occupied the throne of luxury handbags consumption in the United States, Japan, China, Coach just less in the LV (expand site information).
Since its founding 70 years, the majority of the European Department of the luxury dismissive of this from the Statue of Liberty the foot of Linjiaxiaomei "feel" her "lack of high society ladies chaise children. Today, "Cinderella" into a "Snow White", Europe had to let out its most prominent booth Coach. "Cinderella" is applied what magic it?
Magic: rejuvenation
The magic description: Starter Pack the handbags transfiguration girl of a mother
Bones advocating noble pretentious Europeans, had authority preppy Manual (The Official Preppy Handbook) book, ridicule the descendants of the first batch of U. S. capitalists interest in life: rich but not exposed, extravagance without China, the ladies often staffing a "years is not bad, the best color is navy blue and burgundy Coach canvas bag. Therefore, Coach has been the fashion world with a derogatory dubbed the "mother's handbag.
Coach CEO Frankfurt determination to reposition the brand in 1999: "can easily have a" young luxury brand. Coach China president and chief executive officer Jonathan Seliger told the "China Economic Weekly", the fashionable casual style alternative to the traditional luxury, with a rosy color to convey information to consumers: "Coach is no longer a color dull only production the mother package "brand. " target audience changes, and continued to reduce production costs. "As a luxury goods companies from the United States, we have been advocating American minimalist style, taking the New York fashion, so-called affordable luxury. " Today, Coach of the Qicheng customers are 25 to 35 years old women.
Seliger said, "Coach quarterly launch of new products, but such slow speed seems Coach. " According to Coach's statistics, about 30 days old customers will patronize the Coach store time. Therefore, in order to allow them to have a surprise each time you return to the store, Coach accelerated speed new update. Luxury consumption in the country the world's first in Japan, coach factory outlet online canada is known as the "name brand Starter Pack.
Magic: Chain Lightning
Magic Description: LV, Channel store chain called high-end chain reaction
From April 2009, Coach completed after the repurchase in the retail business in mainland China, attaches great importance to enhance the image of the Chinese mainland market, the creation of high-standard brand outlets is important and we hope soon in Beijing The flagship store, at the same time we will increase efforts to set up shop in Chengdu, Shenyang, Zhengzhou and other cities, also is expected to open 30 stores Victor Luis, president of Coach International Department of the retail business, told the "China Economic Weekly".
coach canada sale outlets area in order to increase sales to more than 150 square meters, the location must be traffic over 1 million, high visibility street corner lots in the downtown boutique at the famous gathering of shops in Europe and luxury goods giant LV or Channel adjacent to, or in the most bustling shopping center to open a "shop in shop". In this way, Coach on the one hand to share the top brands of passenger Coach with the same level of these centuries in European luxury brand impression, on the other hand, in the minds of consumers is also easy to shape.
Magic: Alchemy
The magic description: "The Alchemist" and "stingy" Men become their own pocketbook
"We have seen in terms of men's products unlimited business opportunities, and we are doing the male supplies started in the global luxury market, the share of men's products account for about 15%, but the current Coach of Men's product sales accounted for only 5%, However, we found that the Chinese male is actually a huge potential consumer base. "Clearly, the successful experience of the Dunhill, let Seliger found promising Chinese men's pockets.
Seliger told the "China Economic Weekly" Coach in mainland China, Hong Kong, Macau has a total of 71 directly managed retail stores, 57 in mainland China, Next, Coach opened 30 stores, and each one will both Ms. the form of men's products, men's products of the future Chinese market share of about 45% to 50%.
Magic: dragnet
The magic description: by means of e-commerce and network coverage, comprehensive snare consumers
Coach on the one hand the layout of the cities generous, on the other hand, took aim at China's sustained and popular e-commerce. Open microblogging work sharing social network based on the true location of the roadside network jointly Taobao Mall launched the first official Coach online flagship store. "This new online store will help us to understand the needs and preferences of the domestic online shopping customer has accumulated valuable experience and insight into the field of electronic commerce in China, opened in the Chinese market for our future long-term Coach online sales channels to prepare. " Seliger said.
Welcome to our online site:http://www.coachcanada-outlet.com.
"coach outlet online canada durable, but conservative and rigid, is exiting the popular brand. " Used in "Business Week" has been faster than the gas in the eyes of the American brand, overnight, transformed, became the world's top luxury brands. Coach enchanted it?
1941, a nondescript brown roof of the building in the Manhattan garment industrial zone edge, Miles Yasuo Lillian Yasuo couples found that baseball glove with longer getting soft cortex. They set up a family hand workshop called "Manhattan leather company, an adorable little carriage for the Logo, hit men purse-based, founded Coach.
December 1, 2011, Coach is listed on the Hong Kong Stock Exchange, thus becoming the first U. S. company listed on the Hong Kong and New York. Statistics show that from the company, Coach has long occupied the throne of luxury handbags consumption in the United States, Japan, China, Coach just less in the LV (expand site information).
Since its founding 70 years, the majority of the European Department of the luxury dismissive of this from the Statue of Liberty the foot of Linjiaxiaomei "feel" her "lack of high society ladies chaise children. Today, "Cinderella" into a "Snow White", Europe had to let out its most prominent booth Coach. "Cinderella" is applied what magic it?
Magic: rejuvenation
The magic description: Starter Pack the handbags transfiguration girl of a mother
Bones advocating noble pretentious Europeans, had authority preppy Manual (The Official Preppy Handbook) book, ridicule the descendants of the first batch of U. S. capitalists interest in life: rich but not exposed, extravagance without China, the ladies often staffing a "years is not bad, the best color is navy blue and burgundy Coach canvas bag. Therefore, Coach has been the fashion world with a derogatory dubbed the "mother's handbag.
Coach CEO Frankfurt determination to reposition the brand in 1999: "can easily have a" young luxury brand. Coach China president and chief executive officer Jonathan Seliger told the "China Economic Weekly", the fashionable casual style alternative to the traditional luxury, with a rosy color to convey information to consumers: "Coach is no longer a color dull only production the mother package "brand. " target audience changes, and continued to reduce production costs. "As a luxury goods companies from the United States, we have been advocating American minimalist style, taking the New York fashion, so-called affordable luxury. " Today, Coach of the Qicheng customers are 25 to 35 years old women.
Seliger said, "Coach quarterly launch of new products, but such slow speed seems Coach. " According to Coach's statistics, about 30 days old customers will patronize the Coach store time. Therefore, in order to allow them to have a surprise each time you return to the store, Coach accelerated speed new update. Luxury consumption in the country the world's first in Japan, coach factory outlet online canada is known as the "name brand Starter Pack.
Magic: Chain Lightning
Magic Description: LV, Channel store chain called high-end chain reaction
From April 2009, Coach completed after the repurchase in the retail business in mainland China, attaches great importance to enhance the image of the Chinese mainland market, the creation of high-standard brand outlets is important and we hope soon in Beijing The flagship store, at the same time we will increase efforts to set up shop in Chengdu, Shenyang, Zhengzhou and other cities, also is expected to open 30 stores Victor Luis, president of Coach International Department of the retail business, told the "China Economic Weekly".
coach canada sale outlets area in order to increase sales to more than 150 square meters, the location must be traffic over 1 million, high visibility street corner lots in the downtown boutique at the famous gathering of shops in Europe and luxury goods giant LV or Channel adjacent to, or in the most bustling shopping center to open a "shop in shop". In this way, Coach on the one hand to share the top brands of passenger Coach with the same level of these centuries in European luxury brand impression, on the other hand, in the minds of consumers is also easy to shape.
Magic: Alchemy
The magic description: "The Alchemist" and "stingy" Men become their own pocketbook
"We have seen in terms of men's products unlimited business opportunities, and we are doing the male supplies started in the global luxury market, the share of men's products account for about 15%, but the current Coach of Men's product sales accounted for only 5%, However, we found that the Chinese male is actually a huge potential consumer base. "Clearly, the successful experience of the Dunhill, let Seliger found promising Chinese men's pockets.
Seliger told the "China Economic Weekly" Coach in mainland China, Hong Kong, Macau has a total of 71 directly managed retail stores, 57 in mainland China, Next, Coach opened 30 stores, and each one will both Ms. the form of men's products, men's products of the future Chinese market share of about 45% to 50%.
Magic: dragnet
The magic description: by means of e-commerce and network coverage, comprehensive snare consumers
Coach on the one hand the layout of the cities generous, on the other hand, took aim at China's sustained and popular e-commerce. Open microblogging work sharing social network based on the true location of the roadside network jointly Taobao Mall launched the first official Coach online flagship store. "This new online store will help us to understand the needs and preferences of the domestic online shopping customer has accumulated valuable experience and insight into the field of electronic commerce in China, opened in the Chinese market for our future long-term Coach online sales channels to prepare. " Seliger said.
Welcome to our online site:http://www.coachcanada-outlet.com.
