[font=arial, sans-serif]Inbound marketing[/font][font=arial, sans-serif] refers to [/font][font=arial, sans-serif]marketing[/font][font=arial, sans-serif] activities that bring visitors in, rather than [/font][font=arial, sans-serif]marketers[/font][font=arial, sans-serif] having to go out to get prospects' attention.[/font][font=arial, sans-serif]Inbound marketing[/font][font=arial, sans-serif] earns the attention of customers, makes the company easy to be found, and draws customers to the website by producing interesting content.[/font]