Should your TITLE tag be catchy as well as keyword heavy?

[watson.johe86]

Great question! These are not mutually exclusive. The TITLE tag has a number of important objectives. FIRST, get to the top of Google. How? Include the target search query keywords. SECOND, get the HUMAN user to click. So write it in a pithy, zingy way - include the keywords but have some pizazz.

Indeed, many new SEO thought tracks are implying that Google is looking at click backs, so if your TITLE tags don't get clicks, and if they do, if they user clicks back, that may hurt you. So you are always optimizing both for Google and for users.

Finally, the META DESCRIPTION has the same aspect. It should include the target keywords AND it should be pithy, zingy, sexy. These become the description on Google 90% of the time, so a good SEO strategy optimizes both TITLE and META DESCRIPTION to include the SEO target keywords and yet be pithy and zingy.

 

[marey_joseph]

Google places listing is the good practice for the local business promotion and the most important things the customer reviews. Through reviews your listing is come on top and traffic would be boost .