What is Google advertising professional (GAP)?

[ellenwillss]

What is (GAP) Google advertising professional? Is it worth? If yes then how to do this…..

 

[auston]

GAP prepares one to work efficiently on Google’s adwords platform, meaning it allows one to understand the mechanics of adwords, the account structure, keyword discovery, billing and campaign setting, know hows, and many things that as a Marketing Head or a Marketing Manager one could outsource or leave it for an operations expert to handle.

 

[jackssmith]

Google Advertising Professionals program is the old name for the AdWords certification program run by Google. This program is retired in April 2010 and replaced by a new standard for project revision and change the structure of training and examination requirements