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Anchor text is the actual text on a link to your web site. Instead of a link on a web site saying 'click here' and linking to your site, or simply listing your web site name ideally you have text that describes what's on your site.
Anchor text usually gives the user relevant descriptive or contextual information about the content of the link's destination. The anchor text may or may not be related to the actual text of the URL of the link. For example, a hyperlink to the English-language Wikipedia's homepage might take this form:
<a href="http://en.wikipedia.org/wiki/Main_Page">Wikipedia</a>
The anchor text in this example is "Wikipedia"; the unwieldy URL http://en.wikipedia.org/wiki/Main_Page displays on the web page as Wikipedia, contributing to clean, easy-to-read text Engagement Rings
Anchor text in the website generally gives information regarding the relevant site or any other link.It is better to use brand anchor text or hybrid anchor text to represent the brand about any particular website or
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