Do you often visit forums? Do you think that forums just provide you interesting and useful information? Let me surprise you – most of forums are also able to get targeted traffic to your website and boost it`s search engines rankings at the same time, when you just having fascinating conversation within their community.Thus, forums can give us two benefits:SEO benefit. When your signature anchor text contains the targeted keyword for the linked page, it has positive impact on search rankings. Although the influence of one signature link is rather small, the overall amount of such links (considering every forum post you have) is able to make a notable contribution to the overall external link weight of your website.Traffic benefit. When the other forum visitors see your signature slogan, they may become interested and follow the signature link. Thus forums can give us free targeted visitors, and more targeted visitors means more potential customers of your website product (or service), so I think you agree about the special value of this benefit.However not any forum signature provides the aforecited benefits. There are several simple rules have to be followed to create really useful signatures. I call them 3 secrets of effective signatures.