There are many ways to get more hits to your website. Social Networking, Article marketing, pay per click, directories there are many process are there. You can use any of these methods of marketing to get more hits to your website. Which ever method you choose you can get good results. Whichever method you choose, you want to make sure it's profitable.
Search Engine Optimization (SEO) is your starting point for getting hits to your website. After all, Google has to "like" your web pages, and people have to be able to find them. All SEO means is making your pages human and Google friendly.