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Google Mobile Search Marketing

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saidnawrass

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There are approximately 3 Billion mobile handsets worldwide and Google is trying its best to provide wide array of new features to help mobilephone users. If your mobile has GPS capabilities, then you can avail several useful services like Urbanspoon (for iPhone) and Google App.

Urbanspoon (similar to Google App) on the iPhone is part Magic 8 Ball, part slot machine. You shake your phone and it finds a good nearby restaurant for you. Keep shaking it until it comes back with something you want to try.

Therefore, in the next 1-2 years, Google will consistently focus on providing wide array of search data pertaining to any single location to mobile users. Say for example, if you are located in Bronx, New York you can simply use Google mobile search to locate a good nearby restaurant.
 
Mobile search advertising is an essential aspect of mobile promotion. The term relates to the use of different SEO and SEM techniques on search engine sites to advertise the search result position and the visibility of a website.
 
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