Importance of link structure

[venkatjaya]

Proper link structure is also considered by Google in determining the page rank of a site. The important factor is Home page of your site should be reachable from any page of your site. There should not be any broken links or dead links in your site. Having customized 404 pages can also help user's an easy navigation.

 

[sowmya]

The link structure plays a very important role which helps in increasing the performance of the search engines.
It also includes some of the factors as below,
1. Page depth.
2. Quality of internal links.
3. Quantity of internal links.

 

[-Lawrencia-]

The link structure determines how the pages connect with each other and how the links are placed within the pages. The links are one of the most important components of the website that allow users to move from page to another. Right link structure is a great way of optimizing a website. It improves the search engine rankings, page rank flow and the number of pages that get indexed.