Is it important to focus on the length of the long tail keywords?

[mosesaaron]

Selecting the right keywords to optimize a site is a difficult job and it becomes even more difficult when it is about long tail keywords. Is it important to focus on the length of the long tail keywords?

 

[aarisseo]

When compared with head keywords, long-tail keywords are easier to rank with. When you try to rank for a head keyword, you essentially go into competition with millions of websites. And the odds of your ranking high for that term are very low.