what is the purpose of Meta Description in terms of SEO?

[yamamura]

The advantage the meta description provides in Search Engine Marketing is the chance to highlight some keywords that relate to your content, so that search engines will attribute your site as being relevant to those keywords when people search for them. You should always include the main keyword of the page in the meta description, as well as at least one secondary keyword. Remember though, the meta description is only effective if the content of the page itself focuses on the same keywords it contains. Otherwise, meta description keywords will be useless, as they will have no relation to the text or content of the page itself.
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[delois]

Meta tag is very important for SEO point of view. It shows over all conclusion of website. It consists of short description for website. User searches any query, your website is displayed with Meta tag. It should be relevant to your content page. It includes the information of services which are provided by you.

 

[pentawebexperts]

Well Google do not give the importance to the meta tags now but some other search engines like yahoo and bing give them. Meta tags are helpful just like as the keywords. Then help the site to be visible more to get the traffic and give the maximum chance to be visited by someone who has used the tags as a search term.

 

[commodity]

Mata Description have important role to improve ranking with good keyword density.